What is the connection between globalization and culture? Why is there a diversity of cultures, despite the economic globalization? What is the role of cultural relativism in front of globalization?

Culture is a consolidation of material, religious and ideological features. Culture distinguishes a society or a social group, represents a way of life, traditions, art, technology, religion and the way of life. So, man creates cultural values, which he "fits" to the society through education.