The article presents a scientific model of the traditional functioning of the decorative and applied arts of the indigenous peoples of the Krasnoyarsk Territory (Krai). This is an “ecological model”, since it implies careful and economical use of all natural resources being extracted. The current state of the decorative and applied arts of the indigenous small-numbered peoples of the Krasnoyarsk Territory North is described by a scientific model, which is perceived as a “model of symbolic consumption”. The authors analyzed main types of souvenirs produced by the indigenous minorities of the North of the Krasnoyarsk Territory, namely beadwork, bone carving works, festival clothes, taxidermy items, shaman attributes, doll amulets, etc. The researchers offered a scientific model of ways to develop the decorative and applied arts of the indigenous small-numbered peoples the Krasnoyarsk Territory North. These include the improvement of the “symbolic consumption” system first at the level of souvenir production, then at the level of creating ethnocultural villages and ethnic parks, and, finally, at the level of creating contemporary art works to be understandable and interesting internationally.